Greeting Cards Market Overview
The greeting card is usually enclosed in an envelope, which comes in a variety of forms. These cards are mostly mass-produced, although there are also handcrafted versions available, and they are marketed by hundreds of companies all over the world. The global Greeting Cards Market is expected to rise at a significant rate in the forthcoming years.
Over the forecast period, the rising trend of mixing technology with greeting cards is expected to increase the greeting cards market. In the next years, rising acceptance of e-cards as a result of increased awareness is expected to influence greeting card market growth. Additionally, consumers' growing desire for handcrafted greeting cards is expected to propel this segment's rise over the forecast period.
However, expanding social media trends and the proliferation of e-cards, as well as the massive mobile communication industry, could restrict the greeting cards market's growth over the projection period. Moreover, by combining innovation and generating custom-designed and engineered 3D cards, introducing personalized photo greeting cards, and merging lighting capabilities with audio capabilities within physical greeting cards, numerous efforts are being made. To increase product visibility, these cards are subsequently made available at stationery stores and supermarkets.
| Report Metric | Details |
| Market size available for years | 2023–2030 |
| Base year considered | 2023 |
| Forecast period | 2024–2030 |
| Forecast unit | Value (USD Million) |
| Segments covered | Type, Application, and Region. |
| Regions covered | North America (the U.S. and Canada), Europe (UK, Germany, France, Italy, Spain, Russia, Rest of Europe), Asia-Pacific (China, India, Japan, Australia, South East Asia, Rest of Asia Pacific), Latin America and the Middle East and Africa (Brazil, Saudi Arabia, UAE, Rest of LAMEA) |
| Companies covered | American Greetings Corporation, Avanti Press Inc., Current Media Group LLC, Budget Greeting Cards Ltd., IG Design Group Plc, Card Factory plc, Party City Holdco Inc., Schurman Retail Group (SRG), Galison Publishing LLC, Crane & Co., John Sands (Australia) Ltd., Archies Limited, Herbert Walkers Ltd, Carlton Cards Ltd., Nihon Hallmark K.K., Simon Elvin Ltd., Hallmark Cards, Inc., Child Rights and You, UK Greetings Ltd. |
Covid-19 Impact on Greeting Cards Market
Consumers across the globe are adjusting to the new normal and there is a noteworthy discrepancy in consumer behavior. Consumer's purchasing habits, behavior, and attitudes have changed in light of COVID-19. People are shopping very consciously and are majorly centered on basic needs and are buying locally. Consumers are using digital commerce to play, learn, and connect to manage isolation and follow social distancing policy. The covid-19 has consistently impacted the shopping behavior of 9 in 10 consumers. Nearly 30-50 percent of the consumers have shifted towards online shopping from March 2020 to December 2020.
Greeting Cards Market Segment Overview
According to Type, the Seasonal Greeting Cards segment holds the largest share in the Greeting Cards Market. Seasonal Greeting Cards include Christmas/New Year, Valentine's Day, Mother’s Day, Easter, Father’s Day, Other. Peoples are more interested to celebrate each festival with lots of enthusiasm, this key fact is expected to boost the growth of this segment in the estimated period. Based on the Application, the Business Cards segment is growing rapidly in the coming years.
Greeting Cards Market, By Type
- Seasonal Greeting Cards
- Christmas/New Year
- Valentine's Day
- Mother’s Day
- Easter
- Father’s Day
- Other
- Everyday Greeting Cards
- Sympathy
- Thank You
- Wedding
- Thinking Of You
- Get Well
- New Baby
- Congratulations
- Other
Greeting Cards Market, By Application
· Business Cards
· Personal Cards
Greeting Cards Market Regional Overview
Geographically, the global greeting cards market is classified into the Asia Pacific, South America, North America, Middle East & Africa, and Europe. Europe is expected to hold the major share of the market in the forecast period followed by North America. The U.K. is projected to dominate the European region. Additionally, the market in the Asia Pacific is expected to grow at a higher level in the coming years. Consumers in the Asia Pacific are multi-cultural, which helps the area remain in the spotlight for greeting card market growth. A major card exchange culture in Asian countries, the launch of culture-specific cards in various communities throughout the region, and increased efforts by manufacturers to design localized cards are all contributing to the region's growth.
Greeting Cards Market, By Geography
· North America (US & Canada)
· Europe (UK, Germany, France, Italy, Spain, Russia & Rest of Europe)
· Asia-Pacific (Japan, China, India, Australia, & South Korea, & Rest of Asia-Pacific)
· LAMEA (Brazil, Saudi Arabia, UAE & Rest of LAMEA)
Greeting Cards Market, Key Players
· American Greetings Corporation
· Avanti Press Inc.
· Current Media Group LLC
· Budget Greeting Cards Ltd.
· IG Design Group Plc
· Card Factory plc
· Party City Holdco Inc.
· Schurman Retail Group (SRG)
· Galison Publishing LLC
· Crane & Co.
· John Sands (Australia) Ltd.
· Archies Limited
· Herbert Walkers Ltd
· Carlton Cards Ltd.
· Nihon Hallmark K.K.
· Simon Elvin Ltd.
· Hallmark Cards, Inc.
· Child Rights and You
· UK Greetings Ltd
Frequently Asked Questions (FAQ) :
Q1. What are the driving factors for the global Greeting Cards market?
Over the forecast period, the rising trend of mixing technology with greeting cards is expected to increase the greeting cards market
Q2. Which Segments are covered in the global Greeting Cards market report?
Type, Application, and Region. these segments are covered in the global Greeting Cards market report.
Q3. Which segment is projected to hold the largest share in the global Greeting Cards market?
Seasonal Greeting Cards segment is projected to hold the largest share in the global Greeting Cards market.
Q4. Which region holds the largest share in the global Greeting Cards market?
Europe held the largest share in the global Greeting Cards market
Q5. Which are the prominent players in the global Greeting Cards market?
American Greetings Corporation, Avanti Press Inc., Current Media Group LLC, Budget Greeting Cards Ltd., IG Design Group Plc, Card Factory plc, Party City Holdco Inc., Schurman Retail Group (SRG), Galison Publishing LLC, Crane & Co., John Sands (Australia) Ltd., Archies Limited, Herbert Walkers Ltd, Carlton Cards Ltd., Nihon Hallmark K.K., Simon Elvin Ltd., Hallmark Cards, Inc., Child Rights and You, UK Greetings Ltd. are some key players in the global Greeting Cards market.
1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
2. Executive Summary
3. Market Dynamics
- 3.1. Market Drivers
- 3.2. Market Restraints
- 3.3. Market Opportunities
4. Key Insights
- 4.1. Key Emerging Trends – For Major Countries
- 4.2. Latest Technological Advancement
- 4.3. Regulatory Landscape
- 4.4. Industry SWOT Analysis
- 4.5. Porters Five Forces Analysis
5. Global Greeting Cards Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 5.1. Key Findings / Summary
- 5.2. Market Analysis, Insights and Forecast – By Type
- 5.2.1. Seasonal Greeting Cards
- 5.2.1.1. Christmas/New Year
- 5.2.1.2. Valentine's Day
- 5.2.1.3. Mother’s Day
- 5.2.1.4. Easter
- 5.2.1.5. Father’s Day
- 5.2.1.6. Other
- 5.2.2. Everyday Greeting Cards
- 5.2.2.1. Sympathy
- 5.2.2.2. Thank You
- 5.2.2.3. Wedding
- 5.2.2.4. Thinking Of You
- 5.2.2.5. Get Well
- 5.2.2.6. New Baby
- 5.2.2.7. Congratulations
- 5.2.2.8. Other
- 5.2.1. Seasonal Greeting Cards
- 5.3.1. Business Cards
- 5.3.2. Personal Cards
- 5.4.1. North America
- 5.4.2. Europe
- 5.4.3. Asia Pacific
- 5.4.4. Latin America, Middle East and Africa
6. North America Greeting Cards Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 6.1. Key Findings / Summary
- 6.2. Market Analysis, Insights and Forecast – By Type
- 6.2.1. Seasonal Greeting Cards
- 6.2.1.1. Christmas/New Year
- 6.2.1.2. Valentine's Day
- 6.2.1.3. Mother’s Day
- 6.2.1.4. Easter
- 6.2.1.5. Father’s Day
- 6.2.1.6. Other
- 6.2.2. Everyday Greeting Cards
- 6.2.2.1. Sympathy
- 6.2.2.2. Thank You
- 6.2.2.3. Wedding
- 6.2.2.4. Thinking Of You
- 6.2.2.5. Get Well
- 6.2.2.6. New Baby
- 6.2.2.7. Congratulations
- 6.2.2.8. Other
- 6.2.1. Seasonal Greeting Cards
- 6.3.1. Business Cards
- 6.3.2. Personal Cards
- 6.4.1. U.S.
- 6.4.2. Canada
7. Europe Greeting Cards Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 7.1. Key Findings / Summary
- 7.2. Market Analysis, Insights and Forecast – By Type
- 7.2.1. Seasonal Greeting Cards
- 7.2.1.1. Christmas/New Year
- 7.2.1.2. Valentine's Day
- 7.2.1.3. Mother’s Day
- 7.2.1.4. Easter
- 7.2.1.5. Father’s Day
- 7.2.1.6. Other
- 7.2.2. Everyday Greeting Cards
- 7.2.2.1. Sympathy
- 7.2.2.2. Thank You
- 7.2.2.3. Wedding
- 7.2.2.4. Thinking Of You
- 7.2.2.5. Get Well
- 7.2.2.6. New Baby
- 7.2.2.7. Congratulations
- 7.2.2.8. Other
- 7.2.1. Seasonal Greeting Cards
- 7.3.1. Business Cards
- 7.3.2. Personal Cards
- 7.4.1. UK
- 7.4.2. Germany
- 7.4.3. France
- 7.4.4. Italy
- 7.4.5. Spain
- 7.4.6. Russia
- 7.4.7. Rest of Europe
8. Asia Pacific Greeting Cards Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 8.1. Key Findings / Summary
- 8.2. Market Analysis, Insights and Forecast – By Type
- 8.2.1. Seasonal Greeting Cards
- 8.2.1.1. Christmas/New Year
- 8.2.1.2. Valentine's Day
- 8.2.1.3. Mother’s Day
- 8.2.1.4. Easter
- 8.2.1.5. Father’s Day
- 8.2.1.6. Other
- 8.2.2. Everyday Greeting Cards
- 8.2.2.1. Sympathy
- 8.2.2.2. Thank You
- 8.2.2.3. Wedding
- 8.2.2.4. Thinking Of You
- 8.2.2.5. Get Well
- 8.2.2.6. New Baby
- 8.2.2.7. Congratulations
- 8.2.2.8. Other
- 8.2.1. Seasonal Greeting Cards
- 8.3.1. Business Cards
- 8.3.2. Personal Cards
- 8.4.1. China
- 8.4.2. India
- 8.4.3. Japan
- 8.4.4. Australia
- 8.4.5. South East Asia
- 8.4.6. Rest of Asia Pacific
9. Latin America, Middle East and Africa Greeting Cards Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 9.1. Key Findings / Summary
- 9.2. Market Analysis, Insights and Forecast – By Type
- 9.2.1. Seasonal Greeting Cards
- 9.2.1.1. Christmas/New Year
- 9.2.1.2. Valentine's Day
- 9.2.1.3. Mother’s Day
- 9.2.1.4. Easter
- 9.2.1.5. Father’s Day
- 9.2.1.6. Other
- 9.2.2. Everyday Greeting Cards
- 9.2.2.1. Sympathy
- 9.2.2.2. Thank You
- 9.2.2.3. Wedding
- 9.2.2.4. Thinking Of You
- 9.2.2.5. Get Well
- 9.2.2.6. New Baby
- 9.2.2.7. Congratulations
- 9.2.2.8. Other
- 9.2.1. Seasonal Greeting Cards
- 9.3.1. Business Cards
- 9.3.2. Personal Cards
- 9.4.1. Brazil
- 9.4.2. Saudi Arabia
- 9.4.3. UAE
- 9.4.4. Rest of LAMEA
10. Competitive Analysis
- 10.1. Company Market Share Analysis, 2018
- 10.2. Key Industry Developments
- 10.3. Company Profile
- 10.4. American Greetings Corporation
- 10.4.1. Business Overview
- 10.4.2. Segment 1 & Service Offering
- 10.4.3. Overall Revenue
- 10.4.4. Geographic Presence
- 10.4.5. Recent Development
- 10.5. Avanti Press Inc.
- 10.6. Current Media Group LLC
- 10.7. Budget Greeting Cards Ltd.
- 10.8. IG Design Group Plc
- 10.9. Card Factory plc
- 10.10. Party City Holdco Inc.
- 10.11. Schurman Retail Group (SRG)
- 10.12. Galison Publishing LLC
- 10.13. Crane & Co.
- 10.14. John Sands (Australia) Ltd.
- 10.15. Archies Limited
- 10.16. Herbert Walkers Ltd
- 10.17. Carlton Cards Ltd.
- 10.18. Nihon Hallmark K.K.
- 10.19. Simon Elvin Ltd.
- 10.20. Hallmark Cards, Inc.
- 10.21. Child Rights and You
Data Library Research are conducted by industry experts who offer insight on industry structure, market segmentations technology assessment and competitive landscape (CL), and penetration, as well as on emerging trends. Their analysis is based on primary interviews (~ 80%) and secondary research (~ 20%) as well as years of professional expertise in their respective industries. Adding to this, by analysing historical trends and current market positions, our analysts predict where the market will be headed for the next five years. Furthermore, the varying trends of segment & categories geographically presented are also studied and the estimated based on the primary & secondary research.
In this particular report from the supply side Data Library Research has conducted primary surveys (interviews) with the key level executives (VP, CEO’s, Marketing Director, Business Development Manager and SOFT) of the companies that active & prominent as well as the midsized organization
FIGURE 1: DLR RESEARH PROCESS
Extensive primary research was conducted to gain a deeper insight of the market and industry performance. The analysis is based on both primary and secondary research as well as years of professional expertise in the respective industries.
In addition to analysing current and historical trends, our analysts predict where the market is headed over the next five years.
It varies by segment for these categories geographically presented in the list of market tables. Speaking about this particular report we have conducted primary surveys (interviews) with the key level executives (VP, CEO’s, Marketing Director, Business Development Manager and many more) of the major players active in the market.
Secondary ResearchSecondary research was mainly used to collect and identify information useful for the extensive, technical, market-oriented, and Friend’s study of the Global Extra Neutral Alcohol. It was also used to obtain key information about major players, market classification and segmentation according to the industry trends, geographical markets, and developments related to the market and technology perspectives. For this study, analysts have gathered information from various credible sources, such as annual reports, sec filings, journals, white papers, SOFT presentations, and company web sites.
Market Size EstimationBoth, top-down and bottom-up approaches were used to estimate and validate the size of the Global market and to estimate the size of various other dependent submarkets in the overall Extra Neutral Alcohol. The key players in the market were identified through secondary research and their market contributions in the respective geographies were determined through primary and secondary research.
Forecast Model
