Men’s Underwear Market Overview
The men's underwear market is expected to rise steadily during the forecast period. The men's underwear market will experience strong growth due to shifting fashion preferences and rising disposable income among many people.
The expansion of the men's underwear market is largely due to rising demand among the millennial generation. The men's underwear market will benefit from the growing demand for fresh and inventive items in the context of fabric, pattern, colour, and style. The increased demand for premium underwear among a significant portion of the population due to its high degree of comfort and quality will propel the men's underwear market to new heights.
Lightweight, breathable, high absorbency, moisture resistance, and other features are important to companies in the men's underwear market. These characteristics are attained by research and development efforts. These actions are prioritized by the players in order to increase their revenue and, as a result, contribute to the expansion of the men's underwear market. The men's underwear market is experiencing tremendous growth because of sustainability and eco-friendly materials.
| Report Metric | Details |
| Market size available for years | 2023–2030 |
| Base year considered | 2023 |
| Forecast period | 2024–2030 |
| Forecast unit | Value (USD Million) |
| Segments covered | Type, Fabric, and Region. |
| Regions covered | North America (the U.S. and Canada), Europe (UK, Germany, France, Italy, Spain, Russia, Rest of Europe), Asia-Pacific (China, India, Japan, Australia, South East Asia, Rest of Asia Pacific), Latin America and the Middle East and Africa (Brazil, Saudi Arabia, UAE, Rest of LAMEA) |
| Companies covered | Ralph Lauren Corporation, American Eagle Outfitters Inc., Fruit of the Loom, Levi Strauss & Co., Naked Brand Group Inc., Perry Ellis International Inc., HUGO BOSS. |
Covid-19 Impact on Men’s Underwear Market
Consumers across the globe are adjusting to the new normal and there is a noteworthy discrepancy in consumer behavior. Consumer's purchasing habits, behavior, and attitudes have changed in light of COVID-19. People are shopping very consciously and are majorly centered on basic needs and are buying locally. Consumers are using digital commerce to play, learn, and connect to manage isolation and follow social distancing policy. The covid-19 has consistently impacted the shopping behavior of 9 in 10 consumers. Nearly 30-50 percent of the consumers have shifted towards online shopping from March 2020 to December 2020.
Men’s Underwear Market Segment Overview
According to Type, Boxers is one of the largest segments in the Men’s Underwear Market. Boxers are one of the most comfortable innerwear for men. Available in a range of colours, sizes, designs, and styles, these types of innerwears can also be worn as stylish sleepwear. Boxers for men, unlike briefs, offer more comfort and a feeling of airiness. These types of innerwear also help make a fashion statement. The fact that these innerwear types are available in a range of prints and patterns to match any outfit makes them popular amongst men across all age groups.
Men’s Underwear Market, By Type
· Briefs
· Boxer Brief
· Trunks
· Boxers
· Others
Men’s Underwear Market, By Fabric
· Cotton
· Polyester
· Modal
· Nylon
· Others
Men’s Underwear Market Regional Overview
The men’s underwear market is segmented into North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa. North America is anticipated to dominate the overall market, throughout the forecast period.People's shifting lifestyle choices and the region's growing metrosexual population may prove to be a major factor in the men's underwear market's expansion. Moreover, due to increased disposable income in densely populated nations like China and India, Asia Pacific may also see significant growth in the men's underwear market over the projected period.
Men’s Underwear Market, By Geography
· North America (US & Canada)
· Europe (UK, Germany, France, Italy, Spain, Russia & Rest of Europe)
· Asia-Pacific (Japan, China, India, Australia, & South Korea, & Rest of Asia-Pacific)
· LAMEA (Brazil, Saudi Arabia, UAE & Rest of LAMEA)
Men’s Underwear Market Competitor overview
Some key developments and strategies adopted by manufacturers in Men’s Underwear are highlighted below.
· In August 2020, Wisconsin-based workwear and lifestyle brand Duluth Trading Co. introduces Eco-Cheeks™ to its renowned collection of men's underwear. The latest pair is made with recycled polyester that's been sourced from post-consumer plastic bottles and will be offered alongside Duluth's five-star-rated Buck Naked™, cooling Armachillo®, corralling Bullpen® and cloud-like Dang Soft™, among others.
Men’s Underwear Market, Key Players
· Ralph Lauren Corporation
· American Eagle Outfitters Inc.
· Fruit of the Loom
· Levi Strauss & Co.
· Naked Brand Group Inc.
· Perry Ellis International Inc.
· HUGO BOSS
Frequently Asked Questions (FAQ) :
Q1. What are the driving factors for the global Men’s Underwear market?
The men's underwear market will experience strong growth due to shifting fashion preferences and rising disposable income among many people.
Q2. Which Segments are covered in the global Men’s Underwear market report?
Type, Fabric, and Region. these segments are covered in the global Men’s Underwear market report.
Q3. Which segment is projected to hold the largest share in the global Men’s Underwear market?
Boxers segment is projected to hold the largest share in the global Men’s Underwear market.
Q4. Which region holds the largest share in the global Men’s Underwear market?
North America held the largest share in the global Men’s Underwear market.
Q5. Which are the prominent players in the global Men’s Underwear market?
Ralph Lauren Corporation, American Eagle Outfitters Inc., Fruit of the Loom, Levi Strauss & Co., Naked Brand Group Inc., Perry Ellis International Inc., HUGO BOSS. are some key players in the global Men’s Underwear market.
1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
2. Executive Summary
3. Market Dynamics
- 3.1. Market Drivers
- 3.2. Market Restraints
- 3.3. Market Opportunities
4. Key Insights
- 4.1. Key Emerging Trends – For Major Countries
- 4.2. Latest Technological Advancement
- 4.3. Regulatory Landscape
- 4.4. Industry SWOT Analysis
- 4.5. Porters Five Forces Analysis
5. Global Men’s Underwear Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 5.1. Key Findings / Summary
- 5.2. Market Analysis, Insights and Forecast – By Type
- 5.2.1. Briefs
- 5.2.2. Boxer Brief
- 5.2.3. Trunks
- 5.2.4. Boxers
- 5.2.5. Others
- 5.3. Market Analysis, Insights and Forecast – By Fabric
- 5.3.1. Cotton
- 5.3.2. Polyester
- 5.3.3. Modal
- 5.3.4. Nylon
- 5.3.5. Others
- 5.4. Market Analysis, Insights and Forecast – By Region
- 5.4.1. North America
- 5.4.2. Europe
- 5.4.3. Asia Pacific
- 5.4.4. Latin America, Middle East and Africa
6. North America Men’s Underwear Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 6.1. Key Findings / Summary
- 6.2. Market Analysis, Insights and Forecast – By Type
- 6.2.1. Briefs
- 6.2.2. Boxer Brief
- 6.2.3. Trunks
- 6.2.4. Boxers
- 6.2.5. Others
- 6.3. Market Analysis, Insights and Forecast – By Fabric
- 6.3.1. Cotton
- 6.3.2. Polyester
- 6.3.3. Modal
- 6.3.4. Nylon
- 6.3.5. Others
- 6.4. Market Analysis, Insights and Forecast – By Country
- 6.4.1. U.S.
- 6.4.2. Canada
7. Europe Men’s Underwear Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 7.1. Key Findings / Summary
- 7.2. Market Analysis, Insights and Forecast – By Type
- 7.2.1. Briefs
- 7.2.2. Boxer Brief
- 7.2.3. Trunks
- 7.2.4. Boxers
- 7.2.5. Others
- 7.3. Market Analysis, Insights and Forecast – By Fabric
- 7.3.1. Cotton
- 7.3.2. Polyester
- 7.3.3. Modal
- 7.3.4. Nylon
- 7.3.5. Others
- 7.4. Market Analysis, Insights and Forecast – By Country
- 7.4.1. UK
- 7.4.2. Germany
- 7.4.3. France
- 7.4.4. Italy
- 7.4.5. Spain
- 7.4.6. Russia
- 7.4.7. Rest of Europe
8. Asia Pacific Men’s Underwear Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 8.1. Key Findings / Summary
- 8.2. Market Analysis, Insights and Forecast – By Type
- 8.2.1. Briefs
- 8.2.2. Boxer Brief
- 8.2.3. Trunks
- 8.2.4. Boxers
- 8.2.5. Others
- 8.3. Market Analysis, Insights and Forecast – By Fabric
- 8.3.1. Cotton
- 8.3.2. Polyester
- 8.3.3. Modal
- 8.3.4. Nylon
- 8.3.5. Others
- 8.4. Market Analysis, Insights and Forecast – By Country
- 8.4.1. China
- 8.4.2. India
- 8.4.3. Japan
- 8.4.4. Australia
- 8.4.5. South East Asia
- 8.4.6. Rest of Asia Pacific
9. Latin America, Middle East and Africa Men’s Underwear Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 9.1. Key Findings / Summary
- 9.2. Market Analysis, Insights and Forecast – By Type
- 9.2.1. Briefs
- 9.2.2. Boxer Brief
- 9.2.3. Trunks
- 9.2.4. Boxers
- 9.2.5. Others
- 9.3. Market Analysis, Insights and Forecast – By Fabric
- 9.3.1. Cotton
- 9.3.2. Polyester
- 9.3.3. Modal
- 9.3.4. Nylon
- 9.3.5. Others
- 9.4. Market Analysis, Insights and Forecast – By Country
- 9.4.1. Brazil
- 9.4.2. Saudi Arabia
- 9.4.3. UAE
- 9.4.4. Rest of LAMEA
10. Competitive Analysis
- 10.1. Company Market Share Analysis, 2018
- 10.2. Key Industry Developments
- 10.3. Company Profile
- 10.4. Ralph Lauren Corporation
- 10.4.1. Business Overview
- 10.4.2. Segment 1 & Service Offering
- 10.4.3. Overall Revenue
- 10.4.4. Geographic Presence
- 10.4.5. Recent Development
- 10.5. American Eagle Outfitters Inc.
- 10.6. Fruit of the Loom
- 10.7. Levi Strauss & Co.
- 10.8. Naked Brand Group Inc.
- 10.9. Perry Ellis International Inc.
Data Library Research are conducted by industry experts who offer insight on industry structure, market segmentations technology assessment and competitive landscape (CL), and penetration, as well as on emerging trends. Their analysis is based on primary interviews (~ 80%) and secondary research (~ 20%) as well as years of professional expertise in their respective industries. Adding to this, by analysing historical trends and current market positions, our analysts predict where the market will be headed for the next five years. Furthermore, the varying trends of segment & categories geographically presented are also studied and the estimated based on the primary & secondary research.
In this particular report from the supply side Data Library Research has conducted primary surveys (interviews) with the key level executives (VP, CEO’s, Marketing Director, Business Development Manager and SOFT) of the companies that active & prominent as well as the midsized organization
FIGURE 1: DLR RESEARH PROCESS
Extensive primary research was conducted to gain a deeper insight of the market and industry performance. The analysis is based on both primary and secondary research as well as years of professional expertise in the respective industries.
In addition to analysing current and historical trends, our analysts predict where the market is headed over the next five years.
It varies by segment for these categories geographically presented in the list of market tables. Speaking about this particular report we have conducted primary surveys (interviews) with the key level executives (VP, CEO’s, Marketing Director, Business Development Manager and many more) of the major players active in the market.
Secondary ResearchSecondary research was mainly used to collect and identify information useful for the extensive, technical, market-oriented, and Friend’s study of the Global Extra Neutral Alcohol. It was also used to obtain key information about major players, market classification and segmentation according to the industry trends, geographical markets, and developments related to the market and technology perspectives. For this study, analysts have gathered information from various credible sources, such as annual reports, sec filings, journals, white papers, SOFT presentations, and company web sites.
Market Size EstimationBoth, top-down and bottom-up approaches were used to estimate and validate the size of the Global market and to estimate the size of various other dependent submarkets in the overall Extra Neutral Alcohol. The key players in the market were identified through secondary research and their market contributions in the respective geographies were determined through primary and secondary research.
Forecast Model
