Wet Tissue Market Overview
Wet tissue, often known as wet wipes, is a small piece of dampened cloth or paper used by adults, children, and newborns for cleaning purposes. This moistened tissue can also be used for personal hygiene and cleaning around the house. Wet tissues are designed to be long-lasting, clean effectively, and be readily discarded. The wet Tissue Market is expected to rise at a considerable rate in the forthcoming years.
The global market for wet tissues is being propelled by an increase in disposable income in developing nations, changes in lifestyle, the need for child care products, and an increase in the number of working women. In addition, rising concerns about personal hygiene, health awareness, and healthy lifestyles are boosting the global wet tissue market. Many developing countries' governments and large corporations are working to raise awareness about the importance of personal cleanliness. The two primary aspects projected to propel the global growth of the wet tissue market are portability and convenience.
| Report Metric | Details |
| Market size available for years | 2023–2030 |
| Base year considered | 2023 |
| Forecast period | 2024–2030 |
| Forecast unit | Value (USD Million) |
| Segments covered | Technology, Application, and Region. |
| Regions covered | North America (the U.S. and Canada), Europe (UK, Germany, France, Italy, Spain, Russia, Rest of Europe), Asia-Pacific (China, India, Japan, Australia, South East Asia, Rest of Asia Pacific), Latin America and the Middle East and Africa (Brazil, Saudi Arabia, UAE, Rest of LAMEA) |
| Companies covered | Kimberly-Clark Worldwide, Inc., Himalaya Global Holdings Ltd., Johnson & Johnson, Schülke & Mayr GmbH, 3M, S.C. Johnson & Son, The Clorox Company, Unilever, Beiersdorf, and Dr. Fischer among others. |
Covid-19 Impact on Wet Tissue Market
Consumers across the globe are adjusting to the new normal and there is a noteworthy discrepancy in consumer behavior. Consumer's purchasing habits, behavior, and attitudes have changed in light of COVID-19. People are shopping very consciously and are majorly centered on basic needs and are buying locally. Consumers are using digital commerce to play, learn, and connect to manage isolation and follow social distancing policy. The covid-19 has consistently impacted the shopping behavior of 9 in 10 consumers. Nearly 30-50 percent of the consumers have shifted towards online shopping from March 2020 to December 2020.
Wet Tissue Market Segment Overview
According to Technology, Spunlace is one of the major segments in the global Wet Tissue Market. Spunlace is a nonwoven product derived from the process of entangling a web of loose fibers through multiple rows of jets of water at high pressure, this process entangles the fabrics and interlinks the fibers. Interlinking two fabrics in different directions gives it isotropic properties, the same strength in any direction. By Application, Personal Care is the largest segment in the market.
Wet Tissue Market, By Technology
· Spunlace
· Airlaid
· Wetlaid
· Spunlaid
Wet Tissue Market, By Application
· Personal Care
· Household
· Industrial
· Commercial, and Institutional
· Others
Wet Tissue Market Regional Overview
The global Wet Tissue market is divided into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. Growing health awareness, as well as increased demand and penetration of facial tissues, are driving the growth of the wet tissues market in developed nations, particularly in North America and Western Europe. Also, due to rising hygiene awareness and improved per capita income, the markets in the Asia Pacific and South America are likely to rise at a faster rate during the projection period.
Wet Tissue Market, By Geography
· North America (US & Canada)
· Europe (UK, Germany, France, Italy, Spain, Russia & Rest of Europe)
· Asia-Pacific (Japan, China, India, Australia, & South Korea, & Rest of Asia-Pacific)
· LAMEA (Brazil, Saudi Arabia, UAE & Rest of LAMEA)
Wet Tissue Market, Key Players
· Kimberly-Clark Worldwide, Inc.
· Himalaya Global Holdings Ltd.
· Johnson & Johnson
· Schülke & Mayr GmbH
· 3M
· S.C. Johnson & Son
· The Clorox Company
· Unilever
· Beiersdorf
· Dr. Fischer
Frequently Asked Questions (FAQ) :
Q1. What are the driving factors for the global Wet Tissue market?
The global market for wet tissues is being propelled by an increase in disposable income in developing nations, changes in lifestyle, the need for child care products, and an increase in the number of working women
Q2. Which Segments are covered in the global Wet Tissue market report?
Technology, Application, and Region. these segments are covered in the global Wet Tissue market report
Q3. Which segment is projected to hold the largest share in the global Wet Tissue market?
Spunlace segment is projected to hold the largest share in the global Wet Tissue market
Q4. Which region holds the largest share in the global Wet Tissue market?
North America holds the largest share in the global Wet Tissue market
Q5. Which are the prominent players in the global Wet Tissue market?
Kimberly-Clark Worldwide, Inc., Himalaya Global Holdings Ltd., Johnson & Johnson, Schülke & Mayr GmbH, 3M, S.C. Johnson & Son, The Clorox Company, Unilever, Beiersdorf, and Dr. Fischer among others. are some key players in the global Wet Tissue market
1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
2. Executive Summary
3. Market Dynamics
- 3.1. Market Drivers
- 3.2. Market Restraints
- 3.3. Market Opportunities
4. Key Insights
- 4.1. Key Emerging Trends – For Major Countries
- 4.2. Latest Technological Advancement
- 4.3. Regulatory Landscape
- 4.4. Industry SWOT Analysis
- 4.5. Porters Five Forces Analysis
5. Global Wet Tissue Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 5.1. Key Findings / Summary
- 5.2. Market Analysis, Insights and Forecast – By Technology
- 5.2.1. Spunlace
- 5.2.2. Airlaid
- 5.2.3. Wetlaid
- 5.2.4. Spunlaid
- 5.3. Market Analysis, Insights and Forecast – By Application
- 5.3.1. Personal Care
- 5.3.2. Household
- 5.3.3. Industrial
- 5.3.4. Commercial, and Institutional
- 5.3.5. Others
- 5.4. Market Analysis, Insights and Forecast – By Region
- 5.4.1. North America
- 5.4.2. Europe
- 5.4.3. Asia Pacific
- 5.4.4. Latin America, Middle East and Africa
6. North America Wet Tissue Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 6.1. Key Findings / Summary
- 6.2. Market Analysis, Insights and Forecast – By Technology
- 6.2.1. Spunlace
- 6.2.2. Airlaid
- 6.2.3. Wetlaid
- 6.2.4. Spunlaid
- 6.3. Market Analysis, Insights and Forecast – By Application
- 6.3.1. Personal Care
- 6.3.2. Household
- 6.3.3. Industrial
- 6.3.4. Commercial, and Institutional
- 6.3.5. Others
- 6.4. Market Analysis, Insights and Forecast – By Country
- 6.4.1. U.S.
- 6.4.2. Canada
7. Europe Wet Tissue Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 7.1. Key Findings / Summary
- 7.2. Market Analysis, Insights and Forecast – By Technology
- 7.2.1. Spunlace
- 7.2.2. Airlaid
- 7.2.3. Wetlaid
- 7.2.4. Spunlaid
- 7.3. Market Analysis, Insights and Forecast – By Application
- 7.3.1. Personal Care
- 7.3.2. Household
- 7.3.3. Industrial
- 7.3.4. Commercial, and Institutional
- 7.3.5. Others
- 7.4. Market Analysis, Insights and Forecast – By Country
- 7.4.1. UK
- 7.4.2. Germany
- 7.4.3. France
- 7.4.4. Italy
- 7.4.5. Spain
- 7.4.6. Russia
- 7.4.7. Rest of Europe
8. Asia Pacific Wet Tissue Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 8.1. Key Findings / Summary
- 8.2. Market Analysis, Insights and Forecast – By Technology
- 8.2.1. Spunlace
- 8.2.2. Airlaid
- 8.2.3. Wetlaid
- 8.2.4. Spunlaid
- 8.3. Market Analysis, Insights and Forecast – By Application
- 8.3.1. Personal Care
- 8.3.2. Household
- 8.3.3. Industrial
- 8.3.4. Commercial, and Institutional
- 8.3.5. Others
- 8.4. Market Analysis, Insights and Forecast – By Country
- 8.4.1. China
- 8.4.2. India
- 8.4.3. Japan
- 8.4.4. Australia
- 8.4.5. South East Asia
- 8.4.6. Rest of Asia Pacific
9. Latin America, Middle East and Africa Wet Tissue Market Analysis (USD Billion), Insights and Forecast, 2020-2027
- 9.1. Key Findings / Summary
- 9.2. Market Analysis, Insights and Forecast – By Technology
- 9.2.1. Spunlace
- 9.2.2. Airlaid
- 9.2.3. Wetlaid
- 9.2.4. Spunlaid
- 9.3. Market Analysis, Insights and Forecast – By Application
- 9.3.1. Personal Care
- 9.3.2. Household
- 9.3.3. Industrial
- 9.3.4. Commercial, and Institutional
- 9.3.5. Others
- 9.4. Market Analysis, Insights and Forecast – By Country
- 9.4.1. Brazil
- 9.4.2. Saudi Arabia
- 9.4.3. UAE
- 9.4.4. Rest of LAMEA
10. Competitive Analysis
- 10.1. Company Market Share Analysis, 2018
- 10.2. Key Industry Developments
- 10.3. Company Profile
- 10.4. Kimberly-Clark Worldwide, Inc.
- 10.4.1. Business Overview
- 10.4.2. Segment 1 & Service Offering
- 10.4.3. Overall Revenue
- 10.4.4. Geographic Presence
- 10.4.5. Recent Development
- 10.5. Himalaya Global Holdings Ltd.
- 10.6. Johnson & Johnson
- 10.7. Schülke & Mayr GmbH
- 10.8. 3M
- 10.9. S.C. Johnson & Son
- 10.10. The Clorox Company
- 10.11. Unilever
- 10.12. Beiersdorf
Data Library Research are conducted by industry experts who offer insight on industry structure, market segmentations technology assessment and competitive landscape (CL), and penetration, as well as on emerging trends. Their analysis is based on primary interviews (~ 80%) and secondary research (~ 20%) as well as years of professional expertise in their respective industries. Adding to this, by analysing historical trends and current market positions, our analysts predict where the market will be headed for the next five years. Furthermore, the varying trends of segment & categories geographically presented are also studied and the estimated based on the primary & secondary research.
In this particular report from the supply side Data Library Research has conducted primary surveys (interviews) with the key level executives (VP, CEO’s, Marketing Director, Business Development Manager and SOFT) of the companies that active & prominent as well as the midsized organization
FIGURE 1: DLR RESEARH PROCESS
Extensive primary research was conducted to gain a deeper insight of the market and industry performance. The analysis is based on both primary and secondary research as well as years of professional expertise in the respective industries.
In addition to analysing current and historical trends, our analysts predict where the market is headed over the next five years.
It varies by segment for these categories geographically presented in the list of market tables. Speaking about this particular report we have conducted primary surveys (interviews) with the key level executives (VP, CEO’s, Marketing Director, Business Development Manager and many more) of the major players active in the market.
Secondary ResearchSecondary research was mainly used to collect and identify information useful for the extensive, technical, market-oriented, and Friend’s study of the Global Extra Neutral Alcohol. It was also used to obtain key information about major players, market classification and segmentation according to the industry trends, geographical markets, and developments related to the market and technology perspectives. For this study, analysts have gathered information from various credible sources, such as annual reports, sec filings, journals, white papers, SOFT presentations, and company web sites.
Market Size EstimationBoth, top-down and bottom-up approaches were used to estimate and validate the size of the Global market and to estimate the size of various other dependent submarkets in the overall Extra Neutral Alcohol. The key players in the market were identified through secondary research and their market contributions in the respective geographies were determined through primary and secondary research.
Forecast Model
